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Construction Code

Web Design • SEO • Google Ads

Websites built forthe constructionindustry.

We design high-performing websites and SEO campaigns for construction and trades businesses that want more enquiries, stronger credibility and better visibility on Google.

Prefer to talk it through?07599 794417
“The phone has been so busy since the website, it's been a total game changer.”
Supple Transport
ccMonthly reportExample

Enquiries

42

+38% on last month

Phone calls

27

from Google & site

Quote forms

15

sent to your inbox

Enquiries by month12 mo

✓

New enquiry

2m ago

8-yard skip · Watford · via your website

Websites for

  • Roofers
  • Electricians
  • Plumbers
  • HVAC & Air Conditioning
  • Plant Hire
  • Waste & Recycling
  • Builders
  • Scaffolding
  • Transport & Logistics
  • Groundworks

01Services

Four disciplines.
One job: more enquiries.

Most web designers stop at launch. We build the site, get it found and keep it working, because a good-looking site nobody finds doesn't win work.

  1. Bespoke sites that make a trades business look as solid as its work, and make calling you the obvious next step.

    • Bespoke design, no templates
    • Service & location pages
    • Quote forms & click-to-call
    • Built fast on modern code

    Fig. 01 — Homepage, set out

    quote form
    1300 max
  2. Rankings for the searches that turn into jobs, in the towns you actually cover. Map pack, organic and everything between.

    • Keyword & competitor research
    • Google Business Profile
    • Location landing pages
    • Monthly ranking reports

    Fig. 02 — “roofer near me”, St Albans

    123
    1. 01Your Business5.0 ★ (86) · Roofer · Open 24 hrsCALL
    2. 02A.B. Roofing Ltd4.6 ★ (31) · Roofer
    3. 03County Roof Repairs4.3 ★ (12) · Roofing contractor
  3. Paid search managed against cost per enquiry, not clicks. Tight targeting, proper call tracking and no wasted spend on the wrong postcodes.

    • Search & Local Services Ads
    • Call & form tracking
    • Negative keyword control
    • Cost-per-lead reporting

    Fig. 03 — Cost per enquiry, first 7 weeks

    Sponsored · yourbusiness.co.uk

    Emergency Plumber in Leeds | 60-Min Response, 7 Days

    Gas Safe engineers. Fixed call-out price. Call now for a same-day visit.

    £62
    £54
    £48
    £40
    £34
    £29
    £26

    WK 1 ──────────────────── WK 7 · illustrative

  4. Hosting, updates, security and content changes handled for you, so the site keeps working while you're on site.

    • Managed hosting & SSL
    • Updates & daily backups
    • Content changes on request
    • Uptime & speed monitoring

    Fig. 04 — Monthly site health

    • ✓Uptime, 30 days99.98%
    • ✓Plugin & core updatesApplied
    • ✓Off-site backupDaily
    • ✓SSL certificateValid
    • ✓Mobile speed score96

    Reported monthly, in plain English.

02Why Construction Code

Built for businesses
that build Britain.

We only work with construction and trades businesses. So we don't need telling what a muck away is, or why your phone number matters more than your mission statement.

5 mi10 mi20 miWatford1St Albans1Harrow2Hemel2Enfield3Barnet2High Wycombe4Luton3

Example service area

Your yard, your patch

Your business1 Google positionExample
  1. We understand local search.

    Most of your work comes from a 20-mile radius. We build for the searches people make in those towns, not national vanity keywords.

  2. We understand service-area businesses.

    You go to the customer. Your site needs to prove you cover their area — with pages, reviews and a Business Profile that say so.

  3. We understand how customers choose a trade.

    Proof of work, reviews, accreditations and a real phone number. We put the things that win trust exactly where people look for them.

  4. We understand Google Business Profiles.

    For a local trade, the map pack often matters more than the website. We treat your profile as part of the build, not an afterthought.

  5. Calls and enquiries beat vanity metrics.

    Traffic is nice. Calls, quote requests and booked jobs pay the wages. That's what we measure and what we report on.

03Results

Measured in enquiries,
not impressions.

Every month you get a plain-English report on the numbers that matter to a trades business: calls, quote requests and where you rank in the towns you cover.

Monthly reportExample

Every enquiry, tracked.

Calls and form enquiries from your website, month by month, so you can see exactly what it's bringing in.

M1M3M6M9M12

Google positionsExample

Where you rank

for the searches that bring in work, town by town

  1. grab hire north london1
  2. tipper hire hertfordshire2
  3. muck away watford2
  4. aggregates delivery london3

In every report

  • Phone calls
  • Form enquiries
  • Map pack views
  • Rankings by town

Illustrative example of our monthly report. Results vary by trade, area and competition.

04Built to rank

Designed to rank
from the first wireframe.

A good-looking website is only half the job. We plan the structure, the service pages and your local presence together, so the site is built to be found, not fixed later.

Component A

Website

Fast, clear and built to convert a visitor into a call.

Component B

SEO

Service and location pages that match what people search.

Component C

Google Business Profile

Optimised, reviewed and ranking in the map pack.

Result

More enquiries.

Calls, quote requests and booked jobs from your area.

Fig. 05 — Site architecture, haulage firm

Home
  • Grab Hire
  • Tipper Hire
  • Muck Away
  • Aggregates
  • Grab Hire Watford
  • Grab Hire St Albans
  • Grab Hire Enfield
  • Grab Hire Barnet
  • Grab Hire Harrow
Core pageService pageLocation page
  1. 01

    Site architecture

    A clear structure Google can crawl and customers can navigate. Planned before a single page is designed.

  2. 02

    Service pages

    One strong page per service, written around the questions customers ask before they pick up the phone.

  3. 03

    Location SEO

    Genuinely useful pages for the towns you cover, backed by your Business Profile, reviews and local links.

05Process

Four stages. No surprises.

A clear programme, one point of contact and a launch date you can plan around.

  1. 01

    Week 1

    Strategy

    Your services, your patch, your competitors. We map the searches worth winning and plan the site around them.

  2. 02

    Weeks 2–3

    Design

    Bespoke designs built around your work, your photography and the one thing we want visitors to do: get in touch.

  3. 03

    Weeks 3–5

    Build

    Hand-built, fast-loading and mobile-first, with service and location pages, tracking and forms wired up properly.

  4. 04

    Ongoing

    Rank

    Launch is the start. Ongoing SEO, Business Profile work and monthly reporting on calls and enquiries.

Stage one starts with a free review of your current site and where you rank locally.

Book your free review

06Recent work

Recent projects.

A selection of sites for waste, haulage and plant hire firms across London and the South East.

Roofing, HVAC, electrical or scaffolding? Your site could be next.

Start your project

What our clients say

07What clients say

“The phone has been so busy since the website, it's been a total game changer.”
Supple TransportTransport & Haulage
“So happy with the results, you were amazing to work with and couldn't have asked for a better outcome. We are ranking no.1 in numerous areas and it has really helped the business.”
Ennis EquipmentPlant Hire

08Start a project

Ready to build something better?

Tell us about your business and we'll show you how your website could work harder.

What happens next
  1. 1We reply within one working day.
  2. 2A short call about your business and the areas you cover.
  3. 3A free review of your current site and where you rank locally.
What do you need?

No obligation. We only use your details to reply to your enquiry.